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About Us

The National Association of Personal Financial Advisors (NAPFA) is the country’s leading professional association of Fee-Only financial advisors—highly trained professionals who are committed to working in the best interests of those they serve. Our Rich History began in 1983 when a group of advisors simply wanted to serve their clients without muddling the relationship with commissions. Since then we have developed high standards in the field and each advisor must sign and renew a Fiduciary Oath yearly and subscribe to our Code of Ethics.  It's all a part of the mission of NAPFA.  
Our association provides support and education for over 2400 members all over the country and is governed by our national board and supported by our four region boards.
NAPFA members live by three important values:
  • To be the beacon for independent, objective financial advice for individuals and families.
  • To be the champion of financial services delivered in the public interest.
  • To be the standard bearer for the emerging profession of financial planning.
We call it the Power of Trust.
What does the Power of Trust mean for you? Read on to learn more about NAPFA and what sets us apart.